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How to convince people? With a Null Hypothesis!


As scientists, we often face the problem that people don't believe us. Even more, new ideas, such as a vaccine protecting from a deadly virus, generate strong resistance.

Thus: Build a Null Hypothesis of the opposite fact and let people contradict it.

E.g., "Humans do not contribute to Climate Change."

I will send out some Null Hypotheses. Please prove they are "false" 😉.

#science #communication